Is Your website Vulnerable to Google Panda Update?
Google introduced Panda update in February 2011. The purpose of Panda update is to filter out low quality sites from the search results and bring up high quality sites to improve search experience. Since then, there have been 12 updates up till now.
The impact of Google Panda on online business has been huge. Many websites were de-indexed or suffered from dramatic traffic drop. The latest Panda update (v.3.4) which was rolled out on March 23rd hit many websites providing link building services. This is just one example. People who have been in online business long enough will tell you that Google does this kind of changes every couple of years to shake off players who do not go by their rules. Things worked before may not work now. If your website is built upon some wrong strategies, it may be punished by Google some day. According to Google, there will be more Panda updates in the future. So it is vital to check your website to find out if it is vulnerable to future Google Panda updates and what are the areas you need to improve. Read More…
Greek Debt Crisis Is A Warning Sign To Us
Things to Consider When You Start A Home Business
As the economy has been slowing down globally, people are looking for a plan B besides their full-time jobs. Home business become one of the best choices for many. The income from your home business can subsidize your family expenses or even surpass your full-time income. Owning a home business also brings you tax advantages. All sounds great. However many people have no idea where to start. In this article, I am going to share with you things you should consider when you start a home based business.
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Is it a right home business for you?
There are many kinds of home businesses. For example, eBay selling, affiliate marketing, web designing, writing, booking keeping, network marketing, baby sitting, etc. You should choose something that you are good at or passionate about. If you have IT background, you can provide IT consulting service or support for local businesses. Read More…
Internet Marketing Trends of 2012 You Should Pay Attention To
As an Internet marketer or business owner, you probably wonder what the Internet Marketing trends of 2012 are. What worked last year may not work this year. You want to have a clear picture of the future in order to position well. Though different sources may have different predictions, here are several Internet Marketing trends of 2012 (from Yahoo.com) that are common and you should pay attention to:
Mobile Marketing Grows Up. Mobile marketing will continue to grow at an amazing rate. Customers are now using mobile search to do their shopping, especially for local products and services. As a result, mobile optimized websites are going to be a necessity for your success. 71% of users search after seeing mobile ad, 53% purchase due to mobile search and 90% of mobile search results in action.
The Rise of Local Search Marketing. Local search and Google Local in particular will be more important than ever. Google will continue to make local results a more crucial component of its search algorithm. As a result of so many mobile users looking for local products and services, mobile and local are intertwined. Thus, a new marketing strategy called “MoLo.” There are 4 Billion local searches on Google per month, 61% of all local searches result in a purchase, and 55% of consumers use their mobile device to buy local products/services.
Social Media Merges With Search. Google+, the search giant’s new social network, will impact search engine rankings. As a result, Google+ is going to be a key part of your company’s SEO strategy in 2012. Overall, social engagement across all platforms is important for a balanced SEO campaign.
Video Content Matters. Video is more important as the web moves mobile and becomes more interactive. Videos are now a bigger part of Google’s search results as Google learns to index video content. Videos account for 50% of all online traffic as of January 2012. Not only do videos boost your company’s visibility, but they promote engagement. Customers exposed to videos are 437% more likely to engage your brand.
Actually you might have heard of some discussions about the above in 2011. Here they come in 2012 ! You should switch your Internet Marketing effort to them in order to be ahead of the game.
Besides, you also need to pay attention to the content marketing. Because Google Panda favors fresh original content and your customers need to be educated and well-informed before they make a buying decision. How to create fresh and original content efficiently? Content curation may be the answer.
What do you think of these Internet Marketing trends of 2012? I’d love to have your comment.
The Exciting Mobile Search
Today’s world is fast-paced and it has become a highly mobile society worldwide, which makes mobile search a great necessity. As people in society move around a great deal and are no longer confined to their offices all day, they need a way to get their questions answered “on the go.” Many people do not know what mobile search is, but it is not a difficult concept to understand. Read on to obtain more information about the important modern-day concept of mobile search.
What is Mobile Search?
Mobile search is an ever-changing way of getting information, primarily from mobile phones as well as other mobile devices. Mobile phones have been quickly becoming more and more advanced in their capabilities as well as having more and more uses to an individual’s daily home and work life. At all times, people are searching for very specialized content that is important to them. Mobile search makes this possible from virtually anywhere in the world. Read More…
7 Most Promising Online Jobs For Working From Home
The stress of getting up and going to work, not to mention the expense and the waste of commuting time, is causing many to seriously look for online jobs working from home. There are many online job opportunities these days and working from home is becoming more and more common. The following are 7 most promising work-from-home online jobs:
Online jobs #1: Work from home online as a blogger
10 Money Saving Tips for Your Disney Vacation
We had our Disney vacation in the past Spring. It is the most enjoyable trip I have ever had with my family! If you are planning your vacation to Disney, I am sure you want to find out the best money saving tips for your Disney vacation. The good news is that there are many Disney discounts available. Whether you want to go to Disney World in Orlando or Disney Land in California, you can find ways to save on your Disney vacation. These are the most popular destination spots in the world, so there are many types of vacation packages available.
Here are 10 ways you can save money on your Disney vacation!
1. Plan your vacation during off-season and you will find that airfares and resort rates are a lot cheaper. The cheapest time to go is either the week after Thanksgiving or the entire month of January. Read More…
My Favorite Free iPhone Apps
iPhone apps are applications specially designed for iPhone. You can download iPhone apps from the iTunes App Store. Once the new app is downloaded, it will place an icon on the screen of your iPhone. You can access the app directly by touching the icon on the screen without using the web browser. It is quick and easy.
There are thousands of iPhone apps available in the App Store covering categories such as business, games, entertainment, sports, education, news, travel and many more. Some iPhone apps are free and others are paid. The popular iPhone apps are spreading among millions of iPhone users like wildfire.
Sometimes it is difficult to select which iPhone app to use. Though I am not an iPhone fanatic, I have played with different free iPhone apps for a while and I enjoy using them. Many of them are useful, handy, educational and entertaining. Read More…
Examples On How QR Codes Are Creatively Used | QR code
If you pay a little attention, you will easily find a QR code (Quick Response code) around you these days. For example, the QR code has been used in newspapers, magazines, billboards, business cards and product tags. Because the QR code is truly mobile, you can simply point and scan it to access more information. Therefore, it is widely used in today’s marketing.
In my earlier post The magic QR code, I explain what is QR code and how it can help you promote your business. In this post, I would like to give you some examples on how the QR code is used in the real world. Though the QR code is now mainly used to encode url and text messages, it is fascinating to see how QR code is creatively used by different businesses. Read More…
The Seasons of Life
I watched “The Seasons of Life” video about a year ago. This morning, I got the video link from my spiritual mother’s email. It is such a blessing to watch it again to refresh my mind. I feel my spirit is lifted up and I am full of determination of my destiny.
Our life represents the characteristics of the four seasons in nature. There are times when you are faced with cold, hard, stormy weather in your life. There are also times when you can make a new fresh start and grow. You can’t give up in the winter of your life because you could miss the promise of your spring, the beauty of your summer and the harvest of your autumn. King Solomon said, “To everything there is a season, a time for every purpose under heaven” (Ecclesiastes 3:1). Read More…
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